Global benchmarking survey TRAVELSAT© estimates that 3% of international tourists (*) have been in a situation to
complain following to a negative experience with their visa formalities.
TCI Research CEO Olivier Henry-Biabaud comments: “Living a negative experience with visa formalities directly impacts the tourists’ safety feeling seen a key driver of destinations’ quality competitiveness today. It also shapes destinations’ reputation and possibly stops potential visitors to travel if too restrictive or raising complaints. Provisional data also tend to show huge disparities according to markets and destinations. However reviewing the whole destination quality performances, the percentage of visa related complaints remains relatively limited compared to other areas such as the accommodation which generates over 10% of negative experiences in average.”
(*) Technical note: provisional estimate based on 3000+ past 6 month international visitors from the top 20 largest outbound markets.
About TRAVELSAT Competitive Index©:
TRAVELSAT© is the UNWTO Award winning reference, global and independent survey benchmarking international tourists’ experience and satisfaction in a standard way for all destinations. It monitors 80+ Quality Indexes for over 200 worldwide countries, markets and segments, based on representative opinion of tourists who experienced the destination. TRAVELSAT© provides an innovative instrument for destinations willing to improve their competitiveness, management and marketing in a global and complex international competitive environment. TRAVELSAT© data
are collected, controlled and provided by TCI Research, an independent research agency dedicated to survey-based tourism competitive intelligence.
More information on www.tci-research.com.
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