Destination BrandWatch: I♥NY ad campaign being revived – Romania Invites Us to Explore the Carpathian Garden

The iconic I♥NY ad campaign is being revived with new television commercials. The new commercials feature actors Alec Baldwin and Tina Fey, Jets quarterback Mark Sanchez and celebrity chef Rachael Ray.

Romania has launched its new tourism campaign at the Shanghai World Expo last week, revealing the slogan “Explore the Carpathian Garden’, as well as a new logo for the campaign .

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